Feds say industry organized PR strategy for oilsands

Published by Postmedia News on Tuesday Aug 9 2011

OTTAWA – Natural Resources Canada says a powerful oil and gas industry lobby group was responsible for organizing a key meeting and some controversial messaging, in partnership with government, to polish the image of Alberta’s oilsands industry.

In newly released emails and internal records, department officials said the strategy to “turn up the volume” and get “the right attitude” on oilsands advocacy was actually proposed by high-ranking officials from the Canadian Association of Petroleum Producers during a March 2010 meeting involving senior federal and Alberta government officials, as well CEOs from oil and gas companies.

“The meeting was organized by the Canadian Association of Petroleum Producers (CAPP),” wrote Natural Resources Canada media relations manager Paul Duchesne in an email sent on March 15, 2011, that was supposed to be delivered to Postmedia News. “We suggest you contact CAPP for more information.”

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Governments working with oil execs to curb oilsands criticism, documents show

Published by Postmedia News on Tuesday Mar 15 2011

OTTAWA – Senior federal and Alberta government officials are working hand-in-hand with a task force of oil and gas CEOs to “turn up the volume” on communications tactics to fight criticism about the industry’s environmental record, newly released federal documents have revealed.

The briefing notes from Natural Resources Canada, obtained by Postmedia News, highlight the role of the committee that sought input from a former senior adviser to Prime Minister Stephen Harper for a strategy designed at “upping their game” against criticism from other countries, as well as from Canadians in Ontario and Quebec.

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